The wait is over for tech enthusiasts in Pakistan as Jazz, country’s leading digital operator in collaboration with Mercantile Apple’s authorized distributor, officially unveiled the much-anticipated iPhone 17 series in the local market on Friday, offering customers exclusive bundles and comprehensive warranties.

Marking a historic first for the local smartphone industry, the devices are available just three weeks after their global release —a milestone made possible through Jazz – Mercantile collaboration. Jazz has taken the lead in bringing the iPhone 17 series to Pakistan at the most optimal and competitive prices, making premium technology more accessible than ever before. Customers can get the latest iPhone 17 starting at Rs. 399,000, with the iPhone Air from Rs. 480,000, the iPhone 17 Pro from Rs. 520,500, and the iPhone 17 Pro Max from Rs. 565,000.

Beyond just pricing, Jazz is creating a real difference by offering unmatched value including exclusive bundles with 1TB of high-speed data for an entire year, a complimentary launch freebie*, two years of warranty coverage through Mercantile (standard plus extended), and reliable after-sales support through the dedicated Mercantile Care network. With this, Jazz is not only the first to bring the iPhone 17 at optimal prices but is also delivering a holistic experience that combines affordability, connectivity, and peace of mind.

Commenting on the launch, Asad Maqbool, Head of Jazz Consumer Growth, said: At Jazz, our mission is to bring world-class technology to our customers. Through our collaboration with Mercantile, we are proud to offer not only early access to the iPhone 17, but also the added value of Jazz bundles, delivering authenticity, official warranty, and enriching digital services that enhance every aspect of the iPhone experience for our respected customers.

Nauman Durrani, CEO Pakistan / SVP SAGE Mercantile, added: “At Mercantile, our mission is to bring Pakistan closer to global technology launches. In partnership with Jazz, we are proud to introduce the iPhone 17 with PTA-approved authenticity, a two-year warranty, and unmatched value that redefines the customer experience. This achievement marks a new era where Pakistani customers can enjoy Apple[1] launches without the long delays of the past.”

The iPhone 17 series will be available at Jazz Business Centers nationwide starting Saturday, October 04, 2025; with the added convenience of installment options available soon. This launch not only brings Apple’s latest innovation closer to Pakistani customers but also reflects Jazz’s commitment to delivering premium experiences with accessibility and trust at the core.

References

  1. ^ Apple Mobiles Price in Pakistan (propakistani.pk)

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