Android XR operating system logo displayed against the backdrop of Samsung's Project Moohan AR headset<span class="credit">(Image credit: Shutterstock / Andrew Soinov)</span>

Rumors of Samsung[1]’s long-awaited XR headset launch are picking up steam again, as there are reports that folks will be able to preregister for the headset on October 15 – ahead of an October 22 launch.

Now, all rumors should be taken with a pinch of salt. That’s especially true here, as we had recently heard that Samsung’s tech would see its debut at the end of September, but we do know that Project Moohan[2] will launch this year based on Samsung’s previous promises – so eventually a prediction of its release date will come true.

Either way, this report comes via ChosunBiz[3] (a South Korean outlet, article machine translated to English) that claims industry insiders have revealed both the preregistration week and the launch date.

Android XR operating system logo displayed against the backdrop of Samsung&#039;s Project Moohan AR headset

(Image credit: Shutterstock / Andrew Soinov)

The report didn’t detail much else about the launch. However, previous leaks have suggested this won’t be a global debut.

That is to say, Project Moohan – or whatever name it takes when it releases to the public – won’t be available everywhere right away. Instead, it’s expected to be exclusive to Korea at first (maybe seeing a launch in a few nearby Asian countries at the same time).

This isn’t completely unheard of. Samsung has previously debuted South Korea-exclusive tech – like the Samsung Galaxy Z Fold 6 SE[4] – and other companies are known to roll out hardware steadily, usually with a home launch first.

Case in point: the Meta Ray-Ban Display glasses are debuting in the US first[5], and won’t arrive elsewhere until 2026.

Someone using the Samsung Galaxy Z Fold 7 when unfolded, with two web browsers open at once.

Samsung Foldables have been exclusive to Korea before (Image credit: Future)

The most exciting VR launch of 2025

Project Moohan feels like something of a make-or-break launch for VR, and I write that as someone who loves VR and uses my Meta Quest 3[6] every week.

The Apple Vision Pro[7] came and went, and as much of the mind share it takes up for XR tech that hasn’t translated to sales by any stretch from all accounts.

I’ve tested a sea of VR headsets, and my advice is there are only two options: the Meta Quest 3[8] or the Meta Quest 3S[9]. Nothing else comes close when you consider the full package of software, price, specs, and usability.

Hamish interacting with objects in VR while wearing a Meta Quest 3. They stand in front of a plant while someone watches on.

The Quest 3 is great, but shouldn’t be the only option (Image credit: Meta)

Perhaps due to this monopolization (a dominance Meta has arguably earned) VR feels quite stagnant, and much less exciting than the new era of smart glasses incorporating AI and AR.

Moohan, I’m hoping, will bring a much-needed boost to VR and give us an alternative to the Quest 3 that people might actually want to buy and use.

If it doesn’t, I’m convinced VR is at risk of going stale. Innovation necessitates competition, and if Meta continues competing only against itself, that’s not good for any of us – unless you’re a Meta employee.

We’ll have to wait and see what Moohan has in store. It doesn’t sound like we have long left to wait. Which is good news for me, as I’m not sure how much longer I can hold my breath for the much-prophesied Meta-killer headset.

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References

  1. ^ Samsung (www.techradar.com)
  2. ^ Project Moohan (www.techradar.com)
  3. ^ ChosunBiz (biz.chosun.com)
  4. ^ Samsung Galaxy Z Fold 6 SE (www.techradar.com)
  5. ^ Meta Ray-Ban Display glasses are debuting in the US first (www.techradar.com)
  6. ^ Meta Quest 3 (www.techradar.com)
  7. ^ Apple Vision Pro (www.techradar.com)
  8. ^ Meta Quest 3 (www.techradar.com)
  9. ^ Meta Quest 3S (www.techradar.com)

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