Amazon has confirmed that its fall Prime Big Deal Days 2025 will run from October 7 to October 8. The two-day shopping event will be available only to Prime members in 18 regions, including the US, the UK, Australia, Belgium, Brazil, Canada, France, Germany, Italy, Japan, the Netherlands, Poland, Singapore, Spain, Sweden, Colombia, Ireland, and Mexico.
Ahead of the main event, Amazon has already rolled out early deals in most of these markets. These offers will continue to refresh regularly until Prime Big Deal Days officially begin.
Shoppers can expect heavy discounts across Amazon’s hardware lineup. Kindle e-readers and Fire tablets, for example, are already marked down by up to 50%. Other Amazon-branded smart devices are also included in the early promotions.
With the event covering nearly every major Prime region, Amazon is positioning Prime Big Deal Days as one of its largest seasonal sales ahead of the holiday rush.