Microsoft has removed the registration cost for individual developers who want to publish apps on the Microsoft Store. The change is live[1] in nearly 200 markets and applies worldwide.
Easier Onboarding
Developers now only need a personal Microsoft account to begin. The process has been simplified with a guided sign-up page and faster access to Partner Center. Identity checks are still required, using a government ID and a selfie, but no credit card details are needed.
Support for Multiple App Types
The policy applies across the main Windows app formats, including Win32, UWP, .NET, PWA, .NET MAUI, and Electron. Apps packaged with MSIX gain extra support, with Microsoft covering hosting, distribution, and code signing. Updates are also pushed automatically through Windows, removing maintenance tasks from developers.
Flexible Commerce Options
Non-gaming app developers can set up their own in-app payment system and keep the full revenue. Those who choose Microsoft’s commerce tools still benefit from lower fees and added security features. Integration with Intune also extends distribution to enterprise users.
Growing Reach
The Microsoft Store currently sees more than 250 million monthly active users. Since the redesign that arrived with Windows 11, the platform has opened to more app types and independent publishers report steady growth in downloads and revenue.
By cutting registration fees, Microsoft lowers the entry barrier for smaller developers and strengthens its position as a global distribution channel for Windows software.
Notes: This post was edited/created using GenAI tools.
Read next: OpenAI’s Finance Chief Shares Rare Business Data[2]
References
- ^ The change is live (blogs.windows.com)
- ^ OpenAI’s Finance Chief Shares Rare Business Data (www.digitalinformationworld.com)