Jazz Business, Pakistan’s leading digital solutions provider, has partnered with Mercantile, the authorized distributor of Apple products in Pakistan, to launch the country’s first B2B iPhone buy-back program — a milestone in advancing enterprise mobility solutions.
The agreement was formalized at a signing ceremony between Umar Malik, Head of Devices & Partnerships at Jazz Business, and Muhammad Zeeshan, Head of Marketing Mercantile.
This pioneering initiative will provide enterprises with a structured trade-in model to seamlessly upgrade devices. The program would make technology adoption more cost-efficient and sustainable for businesses by reducing upfront capital expenditure, improving lifecycle management, and enabling recycling,
As part of the pilot phase, Jazz Business partners will benefit from exclusive offers on iPhones distributed through Mercantile, including a 2-year warranty (1 year Apple + 1 year Mercantile), access to Mercantile Care — Apple authorized service provider centres in Lahore and Islamabad, and 100% original Apple products and accessories.
Speaking at the signing ceremony, Umar Malik, Head of Devices & Partnerships at Jazz Business, said: “This partnership demonstrates our commitment to empowering businesses with innovative enterprise mobility solutions that are cost-effective, sustainable, and futureready. The iPhone buy-back program will help enterprises optimize device management while accelerating digital transformation.”
Adding to this, Nauman Durrani, CEO of Mercantile, stated: “We’re excited to partner with Jazz Business to bring the Apple ecosystem to its customers in Pakistan — now with assured buyback, 2-year warranty for iPhones , apple care for Mac and iPads and after-sales support via Mercantile Apple Authorized Service Centers.
With this collaboration, Jazz Business and Mercantile are positioning themselves as pioneers in enterprise mobility and device lifecycle solutions, ensuring long-term customer retention, revenue growth, and differentiation in Pakistan’s enterprise technology market.