Pixel 10 launch live – last-minute rumors ahead of today’s Made by Google event

In fact, I’ve already touted how I think the Pixel 10 needs to bring more AI stuff to the table to keep at the top of the AI phones pile.

To quote myself: “with the Samsung Galaxy S25 and Galaxy Z Fold 7 landing with improved AI features, and Apple Intelligence starting to get up to speed and offer a solid suite of features on compatible iPhones, as well as some synchronicity with Macs, Google’s AI phone crown could be up for grabs.

“So I feel that for Google to keep ahead and continue to blaze a trail for practical, and hopefully safe, consumer use, it’ll need to bring more to the table with the Pixel 10.”

Some people might baulk at the idea of paying iPhone 16 Pro and Galaxy S25 Plus prices for phones with Tensor chips in them. But I feel AI performance, rather than raw silicon horsepower, will be the key to these Pixel phones.

The standard Pixel 10 seems to be missing from that price leak, but we expect it to come in around the same price as the Google Pixel 9.

And overall, those prices look reasonable for a flagship range of phones.

But there’s more too, with serial tipster Evan Blass seemingly leaking the pricing for all the Pixel devices we expect to see.

A big last-minute leak!

We’ve just got another last-minute Pixel 10 leak, with it pointing towards an eSIM only approach by Google for its new phones, and new AI features tipped.

And a promo clip has been shared too.

I’m not sure what secret Jimmy could be referring to… maybe it’ll be some new AI tool or assistant, or maybe something to do with mixed reality. So far there have been scant rumors on any big surprises from the Google event.

One thing that’s will be new, is the Made by Google event will be hosted by TV’s Jimmy Fallon, which is unusual for Google as it tends to use its own executives and marketing folks to spearhead the showcases.

Check out the teaser video below…

@jimmyfallon is officially hosting #MadeByGoogle and he wants to tell you all about it. – YouTube

Watch On

Going by a rather last-minute rumor, it looks like magnetic accessories will be a big part of the Pixel 10 lineup, with an Apple MagSafe-style system facilitating a magnetic charging stand for the phones.

I currently use a Pixel Stand from 2021 to charge my phones that support wireless charging, so an upgrade here would be much appreciated, especially if it enables a wider range of accessories ot be used with the new Pixel phones.

Expect to see four new Pixel phones today: the Google Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL and the Pixel 10 Pro Fold. This will be a refresh of the whole main Google Pixel phone lineup.

Don’t expect any drastic design changes, at least going by the rumors, but I do expect to see new Tensor chips, perhaps some improvements on the camera side such as new sensors, and a big injection of AI software upgrades.

If all the rumors I’ve seen so far prove to be true, then we could be looking at a big showcase for Google later on today, with new phones, a new Pixel Watch and new earbuds.

And I’ll buy a hat and eat it if Google doesn’t spend a good amount of time discussing what it’s been doing on the AI side for its Pixel devices.

Good morning. Managing Editor of Mobile Computing Roland Moore-Colyer here to take you through the run up to the Made by Google event.