A screenshot from the

About

Mario Friend Zoned by Peach and Mario and Peach Are “Just Friends” refer to a series of memes based on a late July 2025 message on the Nintendo Today app that stated that Mario and Princess Peach were “good friends.” Viral reactions and memes about the message surfaced en masse due to the widely held perception that Mario and Peach were always romantically involved. Jokes centered on Mario getting Friend Zoned by Peach, which manifested in memes on TikTok, Twitter / X and Reddit, among other platforms that Nintendo fans frequented.

Origin

On July 23rd, 2025, X user @KirPinkFury tweeted a screenshot from the Nintendo Today app, showing a message that read, “Princess Peach and Mario are good friends and help each other out whenever they can.” Over eight days, the tweet received over 13,000 likes (shown below).

A screenshot from the "Nintendo":https://knowyourmeme.com/memes/subcultures/nintendo Today app reading, "Princess Peach and Mario are good friends and help each other out whenever they can."

Spread

Viral posts and memes stemmed from the abovementioned tweet, based on the idea that Mario had been friend zoned by Princess Peach.

For instance, on July 24th, 2025, X user @SimmonsJail quote-tweeted a post about the Nintendo Today message, attaching a GIF of LeBron James dunking, captioned, “Mario friend zone while Luigi CRACKING Daisy every night. I know my GOAT.” The post received over 73,000 likes in a week (shown below).

A "quote-tweet":https://knowyourmeme.com/memes/quote-retweets-qrts using a "GIF":https://knowyourmeme.com/memes/cultures/gif of "LeBron James":https://knowyourmeme.com/memes/people/lebron-james dunking.

On July 25th, X user @lovelandresort quote-tweeted a different announcement post, writing, “Everyone always interprets this as Mario getting friendzoned but what if it’s the other way around. Peach keeps inviting him over and kissing him on the nose and getting kidnapped so that he’ll save her but he’s just a genuinely good guy and doesn’t realize she wants him.” Over six days, the post gained roughly 60,000 likes (shown below),

A "tweet":https://knowyourmeme.com/memes/sites/twitter-x about "Everyone always interprets this as Mario getting friendzoned but what if it’s the other way around. Peach keeps inviting him over and kissing him on the nose and getting kidnapped so that he’ll save her but he’s just a genuinely good guy and doesn’t realize she wants him."

On July 25th, 2025, Redditor mcfw31 shared a post about Mario getting friend zoned to the /r/popculturechat subreddit, gaining over 6,500 upvotes in six days.

The post’s top comment read, “Do Mario and Peach know that’s how Nintendo thinks of their relationship?” It was shared by Redditor Comfortable-Load-904 on that day, gaining over 5,800 upvotes in six days (shown below).

A "Reddit":https://knowyourmeme.com/memes/sites/reddit comment saying, "Do Mario and Peach know that’s how Nintendo thinks of their relationship?"

On July 29th, 2025, TikToker @j.bellooo posted a video skit enacting a conversation between Mario and Luigi about the claim that he and Peach were just friends. In the skit, Mario calls Peach and confronts her about it. Over two days, the video received roughly 20,300 likes (shown below).

@j.bellooo It’s a cold world 😭 #skits #funny #nintendo #mariobros #peach #friendzone #pov #relatable #fyp #foru #bello ♬ original sound – Bello

Various Examples

A "meme":https://knowyourmeme.com/memes/memes about "Mario":https://knowyourmeme.com/memes/subcultures/super-mario and "Princess Peach":https://knowyourmeme.com/search?context=&sort=&q=Princess+Peach only being "good friends." A "quote-tweet":https://knowyourmeme.com/memes/quote-retweets-qrts of a post about "Mario":https://knowyourmeme.com/memes/subcultures/super-mario and "Princess Peach":https://knowyourmeme.com/search?context=&sort=&q=Princess+Peach only being "good friends." A "quote-tweet":https://knowyourmeme.com/memes/quote-retweets-qrts of a post about "Mario":https://knowyourmeme.com/memes/subcultures/super-mario and "Princess Peach":https://knowyourmeme.com/search?context=&sort=&q=Princess+Peach only being "good friends."

@imshiftysim Someone check on Mario#mario #luigi #princesspeach #nintendo #friendzone ♬ Super Mario Bros Main Theme – Geek Music
@luisito.br I can’t believe my boy Mario was friendzoned this whole time 😭🥀 #mario #peach #nintendo #supermario #princesspeach #friendzoned #viral #funny #fyp #gaming #real #relatable #justiceformario #megumi #megumifushiguro ♬ Closer (feat. Halsey) – The Chainsmokers

Search Interest

External References

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