Apple is reportedly maintaining steady production targets for its newly launched iPhone Air[1], contrary to earlier reports suggesting major cutbacks.
Recent rumors hinted that Apple had nearly halted production of the iPhone Air[2], unveiled last month. However, a new report[3], dated October 26, disputes those claims and confirms that Apple’s production plans remain on track.
According to the sources, Apple has not reduced its iPhone Air production forecast for 2025. The firm reports that Apple’s estimates for October are unchanged, signaling confidence in the device’s market performance.
Production forecasts for the iPhone Air stand at 3 million units for Q3 2025 and 7 million for Q4 2025. Meanwhile, total iPhone 17 lineup builds are expected to reach 54 million units for the September quarter and 79 million for the December quarter.
Even if Apple eventually adjusts iPhone Air output, analysts suggest it may be a strategic move rather than a sign of weak demand. Early sales for Pro variants typically surpass standard models, prompting Apple to shift production based on consumer trends.
The steady forecast indicates that Apple is likely confident in the iPhone Air’s potential despite competitive market dynamics.
References
- ^ iPhone Air (www.techjuice.pk)
- ^ halted production of the iPhone Air (www.techjuice.pk)
- ^ a new report (appleinsider.com)